Showing posts with label Paid Content. Show all posts
Showing posts with label Paid Content. Show all posts

Monday, November 22, 2010

From News Corp. - "The Daily" - An iPad-Only Newspaper

David Carr @ NYTimes: "Rupert Murdoch, an old-timey newspaper romantic, has nonetheless deputized himself as the digital savior of paid content. Mr. Murdoch is currently leading the charge to build The Daily, an iPad-centered newspaper under construction in the News Corporation’s Manhattan offices that is scheduled to appear at the beginning of next year. With an investment of $30 million and a staff of around 100, The Daily will be the first of a kind — a 'newspaper' with rich media and photography built especially for the iPad." Note one more article referenced below.

What Should Murdoch's new iPad-Only Newspaper Look Like?

Erick Shonfeld @ TechCrunch: "News Corp is taking the iPad very seriously as a new way to distribute the news. The media giant is taking it so seriously that it is developing a new publication called the Daily which will only be available on the iPad (no print edition, no Website). News Corp is hiring 100 journalists for this iPad newspaper and is reportedly working with engineers on loan from Apple to make it shine. ... the fact that News Corp. is putting so many resources into this project raises a basic question that has yet to be answered satisfactorily: What should an iPad newspaper look like? Well, I am not sure it should look like a newspaper at all. The nice thing about starting from scratch is that the Daily won’t have to feel familiar in the same way that an iPad app for the Wall Street Journal or New York Times does. I fear that even the Daily will be too parochial, showing only news and content produced by its staff. But people no longer limit their news consumption to one publication, even within a single reading session."