Thursday, March 24, 2011

Textbook Renter Chegg Becomes More Social

NYTimes: "Chegg is known as the Netflix of college textbooks. The Silicon Valley start-up, which has raised more than $200 million in debt and equity, allows students to rent costly college textbooks, rather than buy them. When the semester is over, they ship the books back and order new ones. The business, said Dan Rosensweig, the former Yahoo and Activision Blizzard executive who became Chegg’s chief executive 13 months ago, is booming. He said Chegg, which plants a tree for every textbook rented, has planted four million trees."